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22 JUL 2016

It is held today the official opening ceremony of the Pestana CR7 Funchal, the first hotel that results from the partnership between the greatest football player in the world and the chain leading multinational hotel in Portugal.

Open since July 1, in the Euro 2016, Pestana CR7 Funchal now receives Cristiano Ronaldo and Dionisio Pestana to formalize the opening of this first unit that is already a success. The ceremony included speeches by Cristiano Ronaldo, the Chairman of the Pestana Group, Dionisio Pestana, President of the Regional Government of Madeira, Miguel Albuquerque and has its high point in the unveiling of the inaugural board.

On the opening of this iconic project, Dionisio Pestana, Chairman of the Pestana Hotel Group, believes that “This 4th brand is a decisive step in the commitment of the Pestana Group in a new generation of hotels, designed for a new generation – the millennials.”

For Cristiano Ronaldo, “Definitely, the first Pestana CR7 had to be in Funchal: my city that also is considered the best island by the World – World Travel Awards. It is a great pride for me the opening of this my first hotel; it marks my entrance into a completely new area. This new project is going to be a huge success in the four corners of the world.”

Pestana CR7 Funchal in Funchal is a lifestyle hotel designed for millennials and therefore with full ” comfort ” digital, with SO- ME- MO concept ( Social Media Mobile) and wall -less in public areas to allow permanent connectivity and socialization of guests and guests.

It has 49 rooms – 25 CR7 type rooms, 23 Superior CR7 and 1 Suite. All rooms at Pestana CR7 Funchal include Apple TV, 49 inch SmartTV, Screen Mirroring to Apple and Android devices, Bluetooth audio connection and HDMI television, among many other features that, although important for the new generations, are still difficult to find outside the home, for example , double USB charger in the headwaters.

In addition to all the facilities and equipment of CR7 rooms, the suite CR7 includes PlayStation 4 + Reality Glasses Virtual & Games and even equipment for cardio workout with a plan developed by itself.

Throughout the hotel, guests can use the free access to high speed WIFI and also take advantage of WIFI hotspots outside the unit, completely free.

The pool on the rooftop, framed between the ocean and the exceptional amphitheater of the island’s bay, is surrounded by a deck for relaxation and two innovative concepts: outdoor sauna and an open- air gym.

The Rooftop Bar, beside the pool, allows you to enjoy a relaxed and magnificent view of the sea and the hillside that characterizes the city of Funchal, while enjoying a cocktail. After the cocktail, having dinner at the restaurant is a trendy new experience, with an open oven in full view of customers.

For those who require being in good shape, the Pestana CR7 Funchal also has a custom program Get In Shape.

The brand Pestana CR7 Lifestyle Hotels plans to open four units: Funchal – Madeira (now opened), Baixa in Lisbon, Gran Vía in Madrid and New York (near Times Square). In total there are about 500 rooms, located on four iconic destinations and recognized sustainable tourism. The CR7 brand is the main source of inspiration for these four hotels with a lifestyle concept. The goal is the affirmation of these new units as trendsetters in their locations.

After Pestana CR7 Funchal the unit of Lisbon, is scheduled to open in the third quarter of this year. Madrid and New York projects are going to be implemented in 2017. With these new openings, the Pestana Hotel Group exceeds the threshold of 90 units in 15 countries, consolidating its internationalization strategy.

This partenership is owned in equal parts, but it is up to the Pestana Hotel Group the business operational management. The overall investment in the four units is 75 million euros.

With the launch of the brand Pestana CR7, which has a specific site,, the portfolio of the Pestana Hotel Group starts to manage 4 brands: Pestana Hotels & Resorts, Pestana Collection Hotels, Pestana Pousadas de Portugal and Pestana CR7.

Learn more about the new hotel Pestana CR7 Funchal!